CEO of 2Parale (since 2010) and 2Leva (2011) – the biggest affiliate networks in Romania and Bulgaria.
Starting from 1997 I (co)founded several advertising companies, from an events company (Godmother.ro) to a digital printing house (Agrafa.ro – market leader) and to one of top 3 digital Romanian agencies (Hyperactive.ro). I sold my shares at all previous companies (except some minor stakes in Godmother and Agrafa) and I’m currently 100% focused on 2Parale, 2Leva and 2Performant.
I have an extensive understanding of CEE internet market (with a focus on Romania and Bulgaria) and I’m passionate about growing online businesses in emerging markets.
I founded ecomTIM.ro (biggest regional ecommerce conference here) and SEMdays.ro (first Romanian search engine marketing event) and attended as a speaker at Digitalforum.ro, Marketing247.ro, Internetics.ro, IMTO.ro, VentureConnect.ro, E-nnovation.pl, Interactive-seminars.com and several other business events.